Hi, I’m Kay, an SEO & Digital Marketing Specialist.

With over 5 years of experience in online reputation management and digital marketing, I help brands strengthen their presence and visibility across search engines.

My journey began as a Reputation Analyst, where I worked with clients across industries to remove negative content, protect against piracy, monitor digital mentions, and analyse online footprints. This foundation gave me a strong understanding of how businesses are perceived online.

I then moved into SEO and SEM, specialising in keyword research, on-page and content optimisation, and campaign performance. My approach combines SEO fundamentals with advanced AEO and GEO strategies, driving sustainable traffic growth and higher search rankings. I also craft compelling Google Ads copy that helps brands reach their audience effectively.

KrowthUp is where I showcase my portfolio, experiments, and results – turning ideas into measurable outcomes.

SEO & Digital Marketing

Lifestyle

Working Holiday in New Zealand

Experiment-AI AEO GEO